Retail clothing store layout helps customers to see products easily and makes browsing the store more comfortable. It can also help you protect your inventory. A good retail layout can attract foot traffic and make it easy for first-time customers to find what they are looking for. Consider the customer and your profitability when you are designing the layout of your clothing shop.
Security
Your clothes store layout can help you keep an eye on potential thieves. Make sure your shelves are short enough to be able to see the average customer at the shoulders, if possible. Install mirrors at the end of each aisle so that associates can see what customers are doing. Make your layout simple without too many areas where customers can hide from your staff and from store security cameras.
Foot Traffic
The foot traffic outside your garment store will respond to elements like a price special, your stock of a famous designer or a particular outfit or piece that you have in stock. For example, there may be a leather jacket that is popular that many customers are looking for. Place some of these items near the front of your store to get the attention of foot traffic. Put other items of interest in areas where they can be seen through the display windows, but are further inside the store. This helps to ensure that people on foot will enter the store and see your other inventory.
Lighting
Use spotlights on clothing displays and mannequins to make the items for sale stand out. Try to use softer lighting for the rest of your store to make browsing easier for clients. If you have a shiny, light colored floor, then intense overhead lights will create a glare. Indirect lighting is a system that provides ambient light without shining the beams directly at the subject.
Dressing Rooms
Create a comfortable dressing room area that has its own central seating area for customers. A large dressing room area not only makes it easier for clients to get their friends' opinions on the clothes they are considering, it makes it easier to monitor customer activity and reduce theft.
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